Sustainability is one of the most important terms for organizations to pay attention to in 2019.
Sustainable offices will have increasingly competitive advantages over other businesses in their fields
thanks to the efficiencies that sustainability generates.
Sustainability is more than a corporate social responsibility objective. Long-term sustainability guidelines
can positively impact process efficiency and productivity in a number of direct and indirect ways.
While most offices that engage in sustainability initiatives think of the process as a reputation-builder,
the fact is that there is much more to be gained by making sustainable choices in 2019. Recycling toner
cartridges is just one part of the picture – although an important one.
How Sustainability Helps the Earth and Businesses
According to the latest of a series of McKinsey studies on the subject, reputation management is the
second most popular reason why companies take action towards improving process sustainability. The
majority of study respondents claimed that aligning with corporate goals, mission statements, or values
was more important, with meeting customer expectations a close third.
Organizations are increasingly integrating sustainability initiatives across multiple processes,
transforming it from a process-oriented concern to an overall strategy objective. When sustainability
reaches organizational mission and value statements, it can have the greatest effects:
• Responding to Regulatory Constraints. Many industries have to conform to increasingly regulatory
requirements. Those with sustainability initiatives already in place are in the best position to
• Reducing Water Use. Sustainability of water resources is particularly important in areas affected by
drought and drying climates – such as most of Washington State.
• Committing R&D Resources to Sustainable Products. Companies that dedicated R&D resources to
product sustainability are able to leverage innovation to improve market share.
• Reaching New Customers and Markets. Organizations that place priority on sustainability can
market to the growing segment of customers for whom sustainability is a chief concern.
• Managing Product Impact Through the Value Chain. Offices may not manufacture hardware and
imaging consumables, but they can manage the environmental impact of the resources they use.
• Improving Employee Retention. Just like customers place greater emphasis on sustainability, so do
• Increasing Prices or Market Share. Sustainable companies can use their environmental initiatives as
value-generating growth factors and improve market share in the process.
Linking the Sustainability Chain of Effect
Small businesses, offices, and enterprises all play a critical role in the purchase, consumption, and
disposal of electronic equipment. These organizations purchase and use consumables at almost every
stage of their business processes.
One of the most important areas where offices can improve sustainability is in their print processes.
Sustainable printing practices are increasingly important value generators for businesses that rely on
documents to communicate.
Office managers should consider managed print service vendors that are partnered with a sustainable
print manufacturer. This is one of the best ways to ensure toner recycling and paper reduction initiatives
retain their impact all the way through the value chain.
Xerox is a leader in sustainability and social responsibility. The manufacturer’s 2018 report shows how it
exceeds customer and user expectations for environmental sustainability:
• 100% of the manufacturer’s newly launched products satisfy the EPA’s ENERGY STAR eco-label.
• Xerox diverted 100% of the products and parts its customers returned to the manufacturer from
landfills. Instead, the company remanufactured, reused, and recycled everything it could and
provided the waste to reputable energy recyclers.
• Xerox announced its new goal of reducing energy use and greenhouse gas emissions by 25% by
2025, using its already impressive 2016 figures as a baseline.
How Your Office Can Get Started Recycling Toner Cartridges
Toner recycling is often the first step that offices take towards implementing full-scale sustainability
guidelines. Alongside paper reduction, it offers ground-level sustainable printing practices that
significantly reduce print spend overall.
Offices that regularly purchase new printer toner, and do not have a system for recycling toner
cartridges in place, are almost certainly spending more money than necessary on print consumables.
Remanufactured toner costs less than new OEM-brand toner, and high-quality cartridges produce prints
of the same quality as the original toner.
The easiest way to begin recycling toner cartridges is by talking to a managed print service provider like
QBSI-Xerox. Xerox offers free toner recycling services through its Green World Alliance program, making it easy
for offices to begin recycling spent toner cartridges without spending any money in the process.
QBSI-Xerox is happy to help office managers implement the Green World Alliance initiative. This initiative has already produced 2.5 million recycled cartridges and kept more than 145 million pounds of waste out of landfills over 20 years. Cartridge recycling makes a difference to the environment, to office sustainability, and to the overall imaging equipment value chain.